Ahmed, Tanveer and Mouratidis, Haralambos and Preston, David (2008) ‘Website Design and Localisation: A Content Analysis of Malaysian Universities Websites’, Proceedings of Advances in Computing and Technology. (AC&T) The School of Computing and Technology 3rd Annual Conference. University of East London, pp. 119-127.
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Design of a neutral and universal website for all countries and cultures is yet a challenging task. It appears that there is a need for a local website to address a particular culture. To some extent, culture dimensions can be applied to identify differences amongst cultures that may have an effect on how people make decisions. This study is a form of continuation of the previous study (Ahmed, Mouratidis and Preston, 2007). It applies simultaneously Hofstede’s individualism/collectivism, power distance and Hall’s High/Low-context cultural dimensions as the main guideline to examine the evidence of the Malaysian culture on selected local universities’ websites. A content analysis of Malaysian universities’ web pages highlights a considerable reflection in representing its cultural values on the local websites.
|Divisions:||Schools > Architecture Computing and Engineering, School of|
|Additional Information:||Citation: Ahmed, T., Mouratidis, H., Preston, D. (2008) ‘Website Design and Localisation: A Content Analysis of Malaysian Universities Websites’ Proceedings of Advances in Computing and Technology, (AC&T) The School of Computing and Technology 3rd Annual Conference, University of East London, pp.119-127.|
|Date Deposited:||26 Jul 2010 09:06|
|Item Type:||Conference or Event Item (Paper)|
|Creators:||Ahmed, Tanveer and Mouratidis, Haralambos and Preston, David|
|Last Modified:||27 Sep 2012 11:59|
|Depositing User:||Stephen Grace|