Older consumers and celebrity advertising

Yoon, Catherine Hyunsun and Powell, Helen (2011) ‘Older consumers and celebrity advertising’, Ageing and Society, 32(8), pp. 1319-1336. (10.1017/S0144686X1100095X).

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Divisions: Schools > Arts and Digital Industries, School of
DOI: 10.1017/S0144686X1100095X
Date Deposited: 22 Jun 2017 12:06
Copyright Information: © Cambridge University Press 2011
Official URL: http://dx.doi.org/10.1017/S0144686X1100095X
Item Type: Article
Creators: Yoon, Catherine Hyunsun and Powell, Helen
Status: Published
Publisher: Cambridge University Press for British Society of Gerontology
Last Modified: 22 Jun 2017 12:06
Depositing User: preeti PATEL


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