Trust, Religiosity, and Relationship Marketing: A Conceptual Overview of Consumer Brand Loyalty

Al-Abdulrazak, Rula and Gbadamosi, Ayantunji (2017) ‘Trust, Religiosity, and Relationship Marketing: A Conceptual Overview of Consumer Brand Loyalty’, Society and Business Review, 12(3), In Press. (10.1108/SBR-03-2017-0014).

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Divisions: Schools > Business and Law, School of
DOI: 10.1108/SBR-03-2017-0014
Date Deposited: 08 May 2017 12:42
Official URL: http://www.dx.doi.org/10.1108/SBR-03-2017-0014/
Item Type: Article
Creators: Al-Abdulrazak, Rula and Gbadamosi, Ayantunji
Status: In Press
Publisher: Emerald
Last Modified: 11 May 2017 09:00
Depositing User: Carly LIGHTFOOT
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Embargo Date: 10 June 2019

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